Ironbrew Kitchen Equipment

42 Clerkenwell Road

London EC1M 5PS

United Kingdom

Tel: +44 20 7483 6291

Email: info@domain.com

Privacy Policy

Last updated: 18 December 2024

Our Commitment to Your Privacy

At Ironbrew, we understand that privacy matters. This Privacy Policy explains how we collect, use, protect, and manage your personal information when you visit our website or engage with our kitchen equipment services. We're committed to transparency in our data practices and ensuring you understand your rights regarding your personal information.

This policy applies to all visitors and clients who interact with Ironbrew through our website, email communications, telephone enquiries, or face-to-face consultations. We process personal data in accordance with UK data protection legislation, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Information We Collect

Information You Provide Directly

When you interact with our services, you may choose to provide personal information through various channels. This includes information submitted through contact forms, email enquiries, telephone conversations, or during consultations. The types of information we collect include:

Name and contact details (email address, telephone number, postal address)
Business or property information relevant to equipment requirements
Details about your kitchen project, including specifications, timeline, and budget parameters
Communication preferences and service requirements
Feedback, testimonials, or survey responses you choose to provide

Information Collected Automatically

When you visit our website, certain information is collected automatically through cookies and similar technologies. This helps us understand how visitors use our website and improve their experience. Automatically collected information includes:

Browser type, device information, and operating system
IP address and general geographic location (city or region level)
Pages visited, time spent on pages, and navigation patterns
Referring website and search terms used to find our website
Date and time of visits and interactions with website features

For detailed information about cookies and how to manage them, please see our Cookie Policy.

Information from Third-Party Sources

Occasionally, we may receive information about you from third parties when you've provided consent for them to share it. This might include referrals from industry partners, equipment manufacturers, or professional associations where you've indicated interest in kitchen equipment services.

How We Use Your Information

We use your personal information for specific purposes, always with a lawful basis under UK data protection legislation. Our primary uses include:

Providing Our Services

We use your information to respond to enquiries, arrange consultations, prepare equipment specifications, coordinate installations, and provide maintenance services. This includes communicating about your projects, scheduling appointments, and delivering the kitchen equipment solutions you've requested.

Improving Our Website and Services

Analytics data helps us understand how visitors navigate our website, which content proves most useful, and where we can enhance the user experience. This information guides improvements to our service descriptions, equipment information, and website functionality.

Marketing Communications

With your consent, we may send information about new equipment ranges, maintenance reminders, or kitchen industry insights that might interest you. You can opt out of marketing communications at any time through the unsubscribe link in our emails or by contacting us directly.

Legal Compliance and Protection

We may process your information to comply with legal obligations, respond to lawful requests from authorities, protect our rights and property, or ensure the safety and security of our services and clients.

Business Operations

Your information supports essential business functions including maintaining client records, processing payments, managing warranties, coordinating with manufacturers and suppliers, and maintaining service quality standards.

Legal Basis for Processing

Under UK data protection law, we must have a lawful basis for processing your personal information. We rely on several legal bases depending on the type of processing:

Contractual Necessity: When you engage our services, we process your information to fulfil our contractual obligations, including equipment specification, installation coordination, and service provision.

Legitimate Interests: We process certain data based on our legitimate business interests, such as improving our services, preventing fraud, and maintaining security. We balance these interests against your rights and freedoms.

Consent: For marketing communications and certain cookies, we rely on your explicit consent, which you can withdraw at any time without affecting other aspects of our relationship.

Legal Obligation: Some processing is necessary to comply with legal requirements, such as maintaining financial records or responding to legitimate requests from authorities.

How We Share Your Information

We do not sell your personal information to third parties. However, we may share your information with specific parties when necessary for providing our services or complying with legal obligations:

Service Providers: We work with trusted companies that help us operate our business, such as website hosting providers, email services, and payment processors. These providers are bound by confidentiality agreements and may only use your information to provide services on our behalf.

Equipment Manufacturers and Suppliers: When coordinating installations or warranty services, we share relevant project information with manufacturers and suppliers to ensure proper equipment specification and support.

Professional Advisers: We may share information with legal advisers, accountants, or other professional consultants when necessary for business operations or legal compliance.

Legal Requirements: We may disclose information if required by law, court order, or governmental authority, or when necessary to protect our rights, property, or safety, or that of others.

How We Protect Your Information

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. Our security measures include:

Data Encryption

Information transmitted through our website uses SSL/TLS encryption to protect data during transmission. Stored data is encrypted where appropriate based on sensitivity levels.

Access Controls

We restrict access to personal information to employees and contractors who need it to perform their roles. Access is granted based on least-privilege principles and monitored regularly.

Regular Security Reviews

Our security practices undergo regular review and updates to address emerging threats and maintain compliance with current data protection standards. We conduct periodic assessments of our systems and procedures.

Data Breach Response

In the unlikely event of a data breach that poses risks to your rights and freedoms, we will notify you and relevant authorities within the timeframes required by UK data protection law.

How Long We Keep Your Information

We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, comply with legal obligations, resolve disputes, and enforce our agreements. Retention periods vary based on the type of information and purpose:

Enquiry Data: Information from initial enquiries that don't result in service agreements is typically retained for 12 months, allowing us to follow up on potential projects whilst respecting your decision timeline.

Client Records: For completed projects, we maintain records for six years after project completion to support warranty obligations, maintenance services, and comply with accounting requirements.

Marketing Preferences: Marketing consent records are retained until you withdraw consent, plus a suppression period to ensure we don't inadvertently contact you again.

Website Analytics: Anonymised website usage data may be retained longer for trend analysis and service improvement purposes.

Your Privacy Rights

Under UK data protection legislation, you have several rights regarding your personal information. We respect these rights and provide mechanisms to exercise them:

Right to Access

You can request a copy of the personal information we hold about you. We'll provide this information in a commonly used electronic format within one month of your request.

Right to Rectification

If you believe personal information we hold about you is inaccurate or incomplete, you can request that we correct or complete it. We'll respond to rectification requests within one month.

Right to Erasure

Under certain circumstances, you can request deletion of your personal information. This right applies when data is no longer necessary for the purposes collected, you withdraw consent, or you object to processing.

Right to Data Portability

You can request that we provide your personal information in a structured, commonly used format that allows you to transfer it to another service provider.

Right to Object

You can object to processing based on legitimate interests or for direct marketing purposes. We'll cease processing unless we have compelling legitimate grounds that override your interests.

Right to Restrict Processing

In certain situations, you can request that we temporarily restrict how we use your personal information, such as when contesting accuracy or during investigation of objections.

To exercise any of these rights, please contact us using the details at the top of this page. We may need to verify your identity before processing requests to protect your information from unauthorised access.

Your Rights and Opt-Out Instructions

You are not required to provide any personal information when using this website. We respect your choice to engage with our content without sharing personal data. If you prefer not to share your information, you have several options:

Avoid filling out contact forms, account registrations, or any data-submitting features on our website
Disable cookies through your browser settings (see our Cookie Policy for detailed instructions)
Contact us directly to request deletion of any previously shared personal data

We respect your privacy choices. If you would like us to delete your data, please reach out to us at the contact details provided at the top of this page. We will process your request promptly in accordance with UK data protection legislation.

You can continue to browse our website, view equipment information, read about our services, and access general content without providing any personal information. We honour your decision to maintain privacy whilst exploring our kitchen equipment solutions.

Children's Privacy

Our website and services are directed at adults involved in commercial kitchen operations or residential property management. We do not knowingly collect personal information from individuals under 18 years of age. If we become aware that we've collected information from someone under 18, we'll delete it promptly. Parents or guardians who believe we may have collected information from a minor should contact us immediately.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, legal requirements, or service offerings. When we make material changes, we'll update the "Last updated" date at the top of this page and may notify you through email or a prominent notice on our website.

We encourage you to review this policy regularly to stay informed about how we protect your personal information. Your continued use of our services after changes to this policy constitutes acceptance of the updated terms.

Questions or Concerns About Privacy?

If you have questions about this Privacy Policy, wish to exercise your data protection rights, or have concerns about how your information is handled, please contact us using the details provided at the top of this page. We respond to all privacy-related enquiries within two business days.

If you're not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's supervisory authority for data protection matters. Visit ico.org.uk for information about making complaints.